2017-11-06 07:07:26 UTC
As a student, Ally studied opera, sang in a gospel choir and in the Toronto Youth Mendelssohn Choir and began writing her own songs. Before long she took the advice of friends to join them in Los Angeles to get to know and work with other musicians. She found some modest success writing for other artists while working part time to make ends meet.
In 2015, a producer from France asked Ally if she could submit one of her songs for a special project he was working on. Her song, Heartbeat, was selected. Once released, it quickly went to #1 on the Billboard and Apple ITunes in France, sitting at the top of the charts in France for 4 weeks straight. This success has emboldened Ally to focus on her own artistry as SEREDA.
Sereda's chilled out electro-pop sound extends the genre with hip-hop and classic rock influences that create an edgier, richer whole. Sereda has been making waves on the international scene, with her single "Heartbeat" reaching #1 on Billboard in France. Give “I Got You” a listen in anticipation of an album coming out in December this year!
hip-hop, rock, electronic
Ali Murray is an ethereal folk songwriter/musician from the cold isle of Lewis in the north of Scotland. He writes dark atmospheric folk music with lush sweeping dreamy soundscapes and Celtic-twinged instrumentation. His new album LAND OF EVERGONE strikes a balance that is intimate and soaring, peaceful and haunting, sad and quietly joyful, delicately reverberating with Murray's dreamy voice and guitar playing.
Orellana is a neo-classical/post-rock collective hailing from Bristol, UK. Their new album “52”, released in late December, brought in the new year with it’s explosive and intricate sound. The project’s music transcends genre definitions in order to focus on a broad, diverse concept that is more emotional than tangible. This particular release is full of rich and diverse arrangements, but it is also a powerful exercise in minimalism, one that showcases the strength of very few notes placed in the right spots. The simplicity of the arrangement is actually one of the strongest aspects of this entire release: there’s a palpable stillness created by the long, drone notes in the background, which almost makes you feel like the world is happening in slow motion. When the chords and notes change, it feels quite monumental due to the beautiful contrast between the stillness of the background textures and the expressive sound of the guitar-based melodies.